November 2013

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B2B takes on B2C e-commerce

The web is increasingly blurring the definition of 'retailer.' Nowhere is this seen more clearly than in the business-to-business category, where manufacturers and distributors increasingly are selling directly to consumers on the web. Full Story

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TECHNOLOGY: A wave of consolidation among the top e-commerce platform providers means that when midsized and larger retailers go shopping for e-commerce software they increasingly are negotiating with some of the world's biggest business software providers.

SURVEY: E-retailers share details about their search marketing approaches, budgets and how they've adjusted and plan to adjust their search marketing mix in the coming year.

GLOBAL: MercadoLibre Inc., the operator of eBay-like marketplaces in 13 countries, dominates e-commerce in Latin America.

MOBILE: Most retailers record sales from both smartphones and tablets as mobile commerce. But the ways in which consumers use these two devices to shop are quite different.

GLOBAL: Visa may be accepted everywhere you want to be, but not every consumer has or prefers to use a Visa card when shopping online.

OPERATIONS: More holiday gifting buying online means more returns to process in the new year. This story will look at how retailers are preparing for a deluge of returns.

TECHNOLOGY: This story will examine how e-retailers can use product recommendations to their best effect.

 

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– IMPORTANT ANNOUNCEMENT –

Internet Retailer's New Organizational Realignment
Broadens Support for Clients' Marketing Efforts

In September, outgoing CEO Jack Love appointed Molly Rogers as president and CEO of Vertical Web Media/Internet Retailer. Additionally, the company hired Tom Duggan as vice president of sales and product development. These executive leadership changes affirm Internet Retailer's commitment to long-term growth, a strategy that entails providing a broader range of e-commerce information products and advertising opportunities.

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